Part 3: How To Use RSS On Your Blog (or Website) for More Profit

February 9, 2007
By Naomi Monk

[Image] RSS is a traffic machinefresh content provider, and product outlet for business owners.  You need to harness the power of RSS as soon as possible.

If RSS is new to you, let me give a little background.  RSS stands for “Really Simple Syndication” or “Rich Site Summary”. It is a technology that allows a publisher to publish contents or information on their blogs or websites easily.  Web site readers and subscribers are notified when new content is posted or updated automatically.  RSS also allows a publisher to syndicate their content to other web master’s websites for added exposure.

Here Are Some Examples of How Companies are Already Using RSS …

* MarketingVOX is using RSS to deliver internet marketing news to their readers as it becomes available. Instead of having to wait to receive all the news in a single e-mail newsletter, RSS users get them as soon as they are ready.

* BTI Communications, a VoIP company achieved #1 search engine positions for their most important keywords in a highly staurated market, only using the power of RSS.

* Amazon.com is using RSS to announce their bestsellers and to help their users keep track of releases they are most interested in.

* Some affiliate managers already communicate with their affiliates using RSS.

* FindSavings.com uses RSS to deliver savings coupons and related information.

* Lockergnome uses RSS to provide visitors with the latest downloads and relevant software. Yet again other companies are using RSS to deliver product updates and patches directly to their customers, just as they become available.

* A few hundred content publishers are using RSS to deliver audio content, such as .mp3 interviews, “radio” shows and even audio messages to their customers.

* Textamerica.com allows people to post pictures, videos & text from their mobile phones and then make this content available via RSS feeds.

* Other companies are using RSS to deliver white papers and other educational content.

* One company uses RSS as a consulting billing awareness tool. The consultants create activity reports and the RSS feeds from the activity channels carry the billable information to the accounting staff for invoice preparation.

* Many internet publishers are using RSS to deliver their newsletters.

* Publish living digital catalogues of your products and provide your customers with your latest product releases, broken down by the categories they’re interested in, and make it easy for them to order.

* Provide your affiliates and marketing partners with RSS feeds they can promote to their visitors to better promote your products and still make a commission. Amazon.com is already doing it. When are you starting?

* Create RSS autoresponders with scheduled messages, to keep in constant “marketing” contact with your prospects and slowly get them to the point of purchase.

* Provide limited-access content to your customers, employees, team members and even investors, without fearing other unwanted eyes.

These few examples have likely started you thinking about how to use RSS to make more money for your business.

Learn All the Tricks to Using RSS For Your Business

I’ve researched a very informative “howto guide” to help you learn how to harness the power of RSS for your business called Unleash the Marketing & Publishing Power of RSS. This guide will give you all the information you need to quickly launch your own RSS strategy and become an RSS marketer & publisher in practically no time.

Blogging Help Recommendations

Here Are More Resources To Help You Get Blogging For Business

If this blogging business is all new to you and you feel that you need some help getting started, here are my recommended resources, many of them I use myself:

Step 1: You should host your blog with your own domain name and hosting company.

# Get your domain name at www.GoDaddy.com
They are the largest registrar of domain names. TIP: Make sure to get the Private Registration Service for privacy and select auto-renewal to make sure your domain name does not expire and someone else buys your name out from under you.

# I use the hosting service, HostGator. I’ve been very happy with this hosting service and you can’t beat the $10 monthly fee for what you get, namely, good and reliable service, the option to have multiple blogs/websites for no additional cost and lots of free tools to use with your blog or website.

Step 2: If you want to hire a programmer to install your blog and set it up, you can hire talented coders for very reasonable fees at RentACoder. Click on the link in the “Software Buyer” box on the homepage. I use this service all the time and I really like the work of one particular coder. If you want to know who I use after you open an account, email me

Step 3: Choose a blog theme that fits the business image you want to present. Many attractive and easy-to-navigate themes are free at the sites I listed above. Hire a coder to install and customize the theme and configure the WP plugins that you want.

Step 4: How to use your blog to get business. I have two recommended instruction guides:

Guide #1 teaches small business owners 11 specific strategies for getting massive website traffic. The instructors are two guys that generate over 8 million web visitors a month to their own websites. Learn more here

Guide #2 gives step-by-step instructions on how to quickly and correctly optimize your blog for local results. Not as many strategies are taught as in the first guide but this course will still help you get local traffic for your business if your customers are strictly in a local, geographic area. Learn more here

If you have any questions, just send me an email


P.S. Business Owners – Streamline Operating Costs Immediately

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Simply fill out the short quote request form and email it back to me to schedule your free cost comparison.

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